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ZION stock: why the pullback in this regional bank is vastly overdone

Zions Bancorporation (NASDAQ: ZION) nosedived this week after reporting a $50 million write-off tied to fraudulent loans.

The sell-off wiped over $1 billion off its market cap in recent sessions.

The regional bank’s announcement sparked investor anxiety over its lending standards and broader credit risk across the financial sector.

However, a senior Baird analyst, David George, says the price action is disproportionate given the aforementioned fraud was an isolated incident, not a sign of systemic weakness.

In a research note this morning, George recommended buying ZION stock on the weakness, calling for nearly 39% upside in the regional bank’s share price from current levels.   

Why are regional bank stocks under pressure?

Investor anxiety around regional bank stocks has intensified in recent months – driven by a string of unsettling developments that suggest cracks in credit discipline.

Zions’ fraud-related charge was just the latest flashpoint, but it follows similar red flags across the sector.

Western Alliance, for instance, has sued a borrower over alleged collateral fraud, while First Bank and Trust has reported a rise in impersonation scams and check fraud – issues exacerbated by digital banking’s reduced face-to-face oversight.

Commercial real estate exposure is another major concern: regional lenders hold an unusually large share of CRE loans, many of which are maturing into a higher-rate environment, raising refinancing risks.

Meanwhile, the Office of the Comptroller of the Currency recently warned that elevated interest rates and geopolitical uncertainty are amplifying commercial credit risk.

Add to that operational vulnerabilities – like the recent CrowdStrike software outage that disrupted banking systems – and it’s clear why even isolated losses are triggering broader selloffs.

Markets are no longer treating fraud or credit events as one-offs; they’re being interpreted as signs of systemic fragility.

Why does Baird remain bullish on ZION shares?

David George, however, cautions against treating Zions’ fraud loss as a sign of systemic weakness.

“A $50 million fraud loss is a clear negative, but $1 billion cap reduction is more than excessive,” he wrote.

The Baird analyst emphasised that the borrowers involved were fraudulent, suggesting the issue is idiosyncratic rather than symptomatic of broader credit deterioration.

He also pointed to ZION’s history of disciplined loan growth and strong underwriting practices, which he believes mitigate future credit risk.

According to George, the regional bank’s fundamentals remain strong – which is why recent panic selling should be treated as an opportunity to load up on a quality name at a deep discount.

A healthy dividend yield of 3.67% on Zions shares makes them even more attractive – at least for income-focused investors.

Zions: a moment of dislocation – or a warning sign?

Zions stock’s sharp decline highlights how fragile sentiment remains in the banking sector.

While George’s bullish stance underscores confidence in the bank’s fundamentals, the broader market reaction reflects deeper concerns about credit quality and contagion risk.

For investors, the episode serves as a reminder that even well-managed institutions can be swept up in sector-wide panic.

Whether ZION shares rebound or face lingering scepticism may depend on how effectively it communicates its risk controls and reassures stakeholders.

For now, Baird’s upgrade offers a contrarian take – one that bets on fundamentals over fear.

The post ZION stock: why the pullback in this regional bank is vastly overdone appeared first on Invezz

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